AI Marketing Platform GrowEasy Secures Investment from StartupLift to Revolutionize Digital Marketing for Indian Small Businesses

New Delhi, India — 05/05/2025
AI-led digital marketing platform GrowEasy has raised a fresh round of investment from early stage investor, StartupLift, marking a significant step forward in its mission to empower small and mid-sized businesses with fast, simple, and ROI-focused digital marketing tools. The company is also backed by Mediatech Accelerator (a joint initiative by IIM Lucknow and Graphisads) and Build3 Impact Accelerator.
Founded by Tej Pandya (LinkedIn) and Varun (LinkedIn), who first connected while working at INDmoney, GrowEasy is on a mission to make high-performance marketing accessible to everyone — whether it's a solo entrepreneur or a growing small business.
The platform — available at link-to.app/groweasy (Android & iOS apps) — offers:
- Automated lead generation
- AI-generated creatives and ad copy
- Multi-platform (Facebook, Instagram, Google, and YouTube) ad campaign launch in minutes
- Free in-built CRM for lead management
- Live performance tracking and optimization
GrowEasy serves a wide range of industries including real estate, travel, healthcare (dentists, IVF clinics), gyms, salons, education and edtech saas & d2c founders, and automobile dealerships.
“We’re thrilled to be part of StartupLift’s portfolio,” said Tej Pandya, Co-Founder of GrowEasy. “With their backing and strategic inputs, we are scaling our mission to make marketing effortless and effective for the next million businesses.”
“GrowEasy was born out of our own frustration with complex tools. We wanted to build something even a non-tech-savvy founder could use to start seeing results within minutes,” added Varun, Co-Founder.
StartupLift Partner and ex-GrowRoad Co-Founder Nitesh Pant said:
“When we met Tej and Varun, their clarity and speed stood out. GrowEasy is solving one of the biggest problems for SMBs — effective marketing without the headache. Their AI-first, high-ROAS platform is exactly what the ecosystem needs.”
Adding to this, Shekhar Sahu, serial entrepreneur and another StartupLift partner, said:
“GrowEasy empowers anyone — from D2C founders to SaaS startups — to launch high-ROI campaigns effortlessly. We are thrilled to join Tej and Varun on their journey to accelerate marketing for everyone, with greater speed and simplicity.”
With strong support from StartupLift, Mediatech, and Build3, GrowEasy is set to become the go-to growth engine for India’s booming base of service and product-driven SMBs.
To explore the platform, visit www.groweasy.ai.
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