Now, CHYAVAN RISHI AYUR SIDDHA Are the Beneficial Herbs
Customers have been served by Chyavan Rishi Ayur Siddha (www.chyavanrishi.com) for almost two years. With its authentic ayurvedic concoctions, it has attracted a large number of loyal consumers. The company's products address critical contemporary health issues, ranging from everyday concerns such as low immunity and digestive health issues to chronic conditions such as arthritis, tuberculosis, and asthma.
From today, the brand name has been rechristened to The Good Herbs (www.thegoodherbs.in). The same trust, the same traditions, the same effective concoctions under a new name.
Why is it necessary to go through with this attempt to rebrand?
Over the course of the last several years, via a variety of encounters with our consumers, we have come to the realisation that despite the fact that our customers like our products, they do not truly identify with the brand name. The previous brand name was not something that would resonate with the majority of our clients because the vast majority of them are early adopters of Ayurveda and fall into younger age groups. In addition to this, the majority of our clients were prosperous individuals living in the surrounding metropolitan areas, and the titles of our goods were not simple enough for them to understand.
Our brand and product names were well received by a subset of our customers who were familiar with ayurveda and the terminology used in ancient Hindi and Sanskrit. These customers appreciated our brand and product names (since the names clearly indicated the issue that we were trying to address). However, we felt that it was necessary to make it easier for the audience as a whole to understand us, which is why we chose the name The Good Herbs.
The second significant reason for adopting such a risky move was to address the organization's future expansion goals. Because Ayurveda is gaining popularity in more and more parts of the world, the subsequent step for our company is to begin the process of exporting our products. Many of our clients have reported that the term Chyavan Rishi Ayur Siddha is not only challenging to say but also hard for them to comprehend, despite the fact that it has a very genuine-sounding pronunciation. The same principle applies to the names of our many items. As a result, we wanted to simplify things for international clients so that they could comprehend and relate with it, as well as start their path towards better health.
What different things take place, and what stays the same?
Our goods have been the driving force behind Chyavan Rishi Ayur Siddha's meteoric rise to the top of the industry. Because of their original formulations, the use of carefully selected, high-quality herbs rather than extracts, and the procedures that combine Siddhaveda wherever it was necessary to do so in order to boost the efficiency of the goods, the products have lived up to the promise that was stated about them. Because of this, we decided not to make any changes to the core of the system.
Everything in its immediate environment has been modified as a result of our work. Our company website serves as the initial point of contact between us and the clients we serve. The domain name of the website has changed to www.thegoodherbs.in, and it has been given an entirely new appearance and feel. In addition, the website now loads considerably more quickly and is much more responsive, bringing it up to speed with all of today's leading companies.
Next, our communication, whether it be on our website or on our social media channels, will be more in sync with the younger consumers. Our new slogan is to provide more straightforward explanations and less ayurvedic jargon.
Our product packaging will have a new design; it will be fresh and lively. Our customer care representatives will be far quicker to respond to any questions or concerns raised by our clients, and they will be better prepared to do so.
We are also integrating a large amount of technology in all of the points of contact that our customers have with us in order to more quickly and effectively resolve their concerns and provide them with an outstanding experience overall.
What is in store for "The Good Herbs" in the near future?
Our commitment to collaborating with our clients on their path to improved health will always serve as the company's guiding principle. What you will see, however, is a lot of communication about our history and genealogy, our goods, and wellness in general so that we may educate people on how they can increase the likelihood of living a long, happy, and healthy life for themselves. In addition to this, you will witness a vigorous push into new markets both within the country and outside its borders. Soon, we will be partnering with a number of different suppliers in order to make the overall experience of our customers seamless while also allowing us to expand to our goals. Therefore, the answer to that question may be summed up in a single word: expansion.
In closing, we would like to express our gratitude to each and every one of our clients for placing their trust in our company over the course of the past several years. As we set out on the path of THE GOOD HERBS, we ask for their blessings and have high hopes that they would continue to support us as customers despite our change in name.
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