E-Commerce Marketing Platform by MSME

MSME Global Mart Web Portal

Through the MSME Global Mart Web Portal, the National Small Industries Corporation, a public sector organisation that falls under the Ministry of Micro, Small, and Medium Enterprises (MSME), provides e-marketing services to MSMEs all across the nation in order to help them improve their businesses. The most important aspects of the site are things like online registration, administration of web stores, showcasing products and services, keyword-based tender alerts, business trade leads, and information on the awarding of contracts, among other things. In addition, the Khadi and Village Industries Commission (KVIC), which is a statutory organisation and falls within the purview of this Ministry, is responsible for establishing an e-commerce platform known as ekhadiindia.com in order to support the online marketing capabilities for its various stakeholders. This portal paves the way for new opportunities for KVI microbusinesses and makes it possible for a company to communicate with its consumers in a variety of different ways, such as through its website, email, live chat, blog, and other online forums.

In order to give the MSME industry a boost, the Ministry of Micro, Small, and Medium Enterprises (MSME) has implemented a number of different schemes and programmes. These include the Prime Minister's Employment Generation Programme (PMEGP), the Scheme of Fund for Regeneration of Traditional Industries (SFURTI), A Scheme for Promoting Innovation, Rural Industry, and Entrepreneurship (ASPIRE), the Credit Guarantee Scheme for Micro and Small Enterprises (CGTMSE), the Micro, Small, and Medium Enterprises Cluster Development Programme (

In a written response to the questions posed by the Lok Sabha, Minister of State for Micro, Small, and Medium Enterprises Shri Bhanu Pratap Singh Verma provided the information that was presented above.