From Passion to Perfume: UAmore – Redefining India’s Luxury Fragrance Culture with Authenticity and Elegance

In a world where luxury perfumes are often synonymous with international labels, UAmore emerges as a refreshing testament to Indian craftsmanship, self-love, and modern sophistication. Founded by Priya Garg and Kartik Goel, UAmore is not just a luxury perfume brand — it is a celebration of individuality, confidence, and timeless elegance, proudly Made in India.

A Name That Speaks of Love and Identity

The name UAmore beautifully blends “You” and “Amore” — meaning Your Love. It embodies a powerful philosophy: fragrance is personal, emotional, and deeply connected to one’s identity. With every bottle, UAmore encourages individuals to embrace self-expression, confidence, and inner charm.

The Visionaries Behind the Brand

Co-founded by Priya Garg, Managing Director at Essenceara Luxe, and Kartik Goel, CEO and operations strategist, UAmore is the perfect synergy of creative passion and strategic excellence. Priya brings years of entrepreneurial experience and a lifelong affection for fragrances, while Kartik offers deep expertise in technology, scalability, and brand growth.Their shared dream? To bring India’s essence into the realm of global luxury fragrances.

Addressing a Gap in the Luxury Perfume Market

India has long been home to rich aromatic traditions — from botanical extracts to ancient attars — yet the luxury fragrance space  has been dominated by imported brands, often overpriced and disconnected from Indian preferences. UAmore was born to change this narrative.

The founders set out to bridge the gap between international quality and Indian cultural sensibilities — crafting perfumes that feel luxurious yet relatable, aspirational yet accessible.

What Makes UAmore Stand Out

UAmore’s signature lies in its fusion of French-inspired fragrance notes with Indian warmth and depth. Each perfume is meticulously formulated to offer:

Long-lasting performance

Sophisticated scent profiles that evolve beautifully on Indian skin

Sustainable and elegant packaging for a refined unboxing experience

Every UAmore fragrance tells a story — one that empowers the wearer to express personality, confidence, and charm. From the first spritz to the lingering trail, the brand promises unforgettable allure.

A Message to Aspiring Entrepreneurs

Reflecting on their journey, Priya and Kartik share a powerful message: “Follow your passion, even when the path isn’t easy.” They emphasize the importance of purpose-driven entrepreneurship, patience,and finding the right people to build with. According to them, passion combined with dedication and precision can transform an idea into a brand that inspires millions.

The Road Ahead: Scaling Beyond Borders

In the next five years, UAmore envisions itself as India’s leading homegrown luxury perfume brand, with national and global presence. But the dream doesn’t stop there.

Over the next decade, UAmore aims to evolve into a complete lifestyle brand— expanding into body care, scented candles, and wellness products, all rooted in their core values of luxury, craftsmanship, and emotional connection.

UAmore — More Than a Fragrance, It’s an Emotion

At its core, UAmore is not merely selling perfumes — it is building a legacy of love, elegance, and identity. It represents a new era where Indian brands don’t just follow global standards — they redefine them.

In every bottle lies a message:

Be Bold. Be Elegant. Be Unapologetically You.

And that is the true essence of UAmore.